Workflow, Healthcare’s Most Misunderstood Software (with Apologies to Dr Pepper)

I dedicate the following to workflow management advocates in healthcare…

There’s people out there who don’t understand us. They say we’re everything from message interfaces to user interfaces. Is it true? (NOOOO!) And you know and I know it but do they know it? Oh sure, there’s people that know about workflow. Because they manage it! But there’s some people that’ve never managed workflow. Because they don’t understand workflow management. What are we going to do about that? (Make them understand!) How? (Get them to manage workflow!) Because when they manage workflow they understand workflow. And I see a day, when workflow management will be in every healthcare organization in America. And folks will look back on you and they’ll say, should healthcare workflow management last a thousand years, this was healthcare workflow management’s finest hour.

Above was adapted from the following, based on a 1970 Dr Pepper TV commercial.

There’s people out there who don’t understand us. They say we’re everything from medicine to pepper sauce. Is it true? (NOOOO!) And you know and I know it but do they know it? Oh sure, there’s people that love us. Because they tried us. But there’s some people that’ve never tried us. Because they don’t understand us. What are we going to do about that? (Make them understand!) How? (Get them to try us!) Because when they try us they like us. And I see a day, when Dr Pepper will be in every home in America. And folks will like back on you and they’ll say, should Dr Pepper last a thousand years, this was their finest hour.

PS Here’s another funny Dr Pepper ad, ending in the Misunderstood jingle

PSS Funny where inspiration comes from…

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